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	<description>Kevin Mitnick, Kevin Arnold, Kevin Aiston and much more ...</description>
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		<title>Brand Planning Models &#8211; Kevin Lane Keller</title>
		<link>http://kevinlo.net/2008/12/brand-planning-models-kevin-lane-keller/</link>
		<comments>http://kevinlo.net/2008/12/brand-planning-models-kevin-lane-keller/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 18:24:57 +0000</pubDate>
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		<category><![CDATA[Customer Value Analysis]]></category>
		<category><![CDATA[Data Base Marketing]]></category>
		<category><![CDATA[Integrated Marketing Communications]]></category>
		<category><![CDATA[Marketing Students]]></category>
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Jonathan Andrews asked: There are many reasons why Kevin Lane Keller is widely regarded as one of the most notable strategic brand planning and marketing thought leaders in the world today. His resume is impressive. He is currently a Professor of Marketing at the prestigious Tuck School of Business at Dartmouth College in the USA, [...]]]></description>
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